About Us
Creating Safety Gear That Drives Adventure and Builds Community Since 2023
At Fort Hill Distributors, our mission is to empower adventurers, off-road enthusiasts, and safety-minded individuals with reliable, high-strength vehicle recovery gear designed for rugged outdoor experiences. As a veteran-owned, Michigan-based brand, we’re committed to offering top-quality products like our Synthetic Soft Shackles, built to withstand demanding conditions and keep you moving on every adventure. Guided by American values and a dedication to our community, we’re here to provide gear that you can trust—whether you’re tackling tough trails, exploring the outdoors, or supporting causes close to home. Drive on with confidence; we’ve got your back.
our drive & mission
Fort Hill Distributors began with a vision rooted in resilience, community, and a love for the outdoors. Our founder, a 16-year U.S. Army and Air Force veteran, combined years of experience in service with a passion for creating products that help people push boundaries, explore freely, and recover safely. Inspired by the grit and toughness of Fort Hill in Vicksburg, MS—a place where family, community, and nature intersected in meaningful ways—we set out to build a brand that reflects these values.
Driven by a desire to give back and to be a force for good, we crafted our recovery gear for those who share our respect for the outdoors and the thrill of adventure. Our signature Synthetic Soft Shackle Kit is designed to handle whatever challenges the trail brings, whether you’re an off-road enthusiast, weekend warrior, or someone who simply loves a good outdoor adventure. Every piece of gear we create serves as a testament to our belief in quality, integrity, and the power of community.
Fort Hill Distributors isn’t just a company—it’s a family, a mission, and a promise to keep moving forward, together. And as we grow, so does our commitment to serve, not only by equipping you for the journey ahead but by supporting meaningful causes that impact lives across our communities. Join us as we ‘Drive On’ and continue making a difference, one adventure at a time.
we're more than just an e-commerce brand
The gator in our logo is more than just a symbol—it’s a nod to resilience, strength, and a bit of Southern grit. Growing up in the Mississippi Delta, our founder, Robert Biedenharn, Learned to respect them for their adaptability and toughness. The gator, wearing an Army helmet with a knight insignia, represents our military roots and the enduring spirit of those who ‘Drive On’ through any challenge. It’s a reminder that, like the gator, we’re built to last, ready to take on whatever the journey brings, and committed to serving with strength and purpose.
WHY THE GATOR?
READ OUR reviews
Trusted by adventurers across the U.S
- Kyle R.
The perfect tool to keep in our riding gear for when we get in a tough spot on the trails on the quads. Would HIGHLY recommend this product and company to anyone who off-roads or even in their vehicles for emergencies!
- Beeper
As a single woman traveler safety is a critical point for me. Just having this in my car emergency kit made me feel so more secure that i bought one for a friend. One thing that stood out for me is that this is a veteran owned company and a portion of their profits is donated to a veteran support program.
- Zach W.
Soft shackles functioned as I was expecting, great and with no problems. I've used them to attach tree savers, shackle to sliders and roll cages, and just to winch when someone has siezed d rings. The protective sheath comes in handy and should protect the rope from any sharp edges should it catch one. Can't beat them for the price .
Robert is the heart behind Fort Hill Distributors. A proud U.S. Army and Air Force veteran, he’s spent years dedicated to service and family. His love for the outdoors, mixed with a hands-on approach to problem-solving, inspired him to build a brand that helps others explore safely and confidently. For Robert, Fort Hill is more than a business—it’s a way to connect with others who share his values of resilience, community, and making a positive impact. He’s passionate about creating gear that feels like an extension of his mission to serve, both on and off the trail.
THE DRIVER OF FORT HILL
DISTRIBUTORS
A portion of each order also goes to supporting U.S.-based charities, so we can continue to give back to our communities.
Fort Hill Distributors is proud to officially partner with Tango 3, a charity that works tirelessly to make a difference in the lives of veterans, children, and those in need within our communities. Giving back is at the heart of our mission, and we believe that our success is a chance to contribute to something greater. That’s why we dedicate a portion of our proceeds to support these organizations, empowering them to continue their vital work. Through every product sold, our customers become a part of this journey, helping us extend our commitment to service beyond the trail and into communities across the country.